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Do
you need to write subscriptions copy, membership communications, sales
materials, letters, web pages, emails, business reports or proposals? A tailored
in-house copywriting workshop will make a huge difference to your abilities and
confidence.
Here
are eight of our workshops...
- Copywriting
essentials
- Direct
marketing copywriting for publishers
- Effective
email writing
- Business
writing basics
- Renewals
copywriting masterclass
- Copywriting
for charities
- PR
copywriting
- Copywriting
for the web
These practical sessions are a highly effective way to learn. And to practise the essential techniques professional copywriters rely on every day.
You can opt for a punchy half-day session or a more relaxed and
in-depth workshop over a full day.
Andy
Maslen also offers copywriting
coaching in person and over the phone to
help you perfect your copywriting using live documents.
We've
trained over 600 managers from blue-chip organisations
as diverse as The Economist, News International, The London Stock
Exchange, the DTI, Loyalty Management Group, Kogan Page, the RSPB
and the BSI.
Five
benefits of our copywriting training...
You return to your desk able to:
- Write clearer, more concise and more compelling copy
- Get
better results from every type of marketing communication
- Become
skilled at employing tone of voice and style to achieve your marketing
goals
- Learn
specific techniques for improving readability
- Learn how to put the reader at the centre of
everything you write
What you can learn
about
Each
workshop is tailored to your specific needs, and those of your team.
Direct
marketing, subscriptions, web copywriting or business writing: tell
me what you want and we'll come back to you with some thoughts.
For more information call us
now on +44 (0)1722 413 900 or
e-mail
Andy Maslen.
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What
delegates say...
My
copywriting will never be the same again! A great experience with
so much advice and practical learning. Thank you. Kelly
May, Weight Watchers (UK)
Very
well tutored with plenty of interaction. This will benefit me in
my job. 10/10. Thomas
Gruber, The Economist
Best
training course/workshop I have ever been on by far. Why can't they
all have such a great facilitator, vastly knowledgeable and inspiring
about the subject?! So relevant + loads of practical, useful tips
to take away. Please send more RSPB writers on this course. Thank
you Andy! Perfect. Great day. Mark Ward,
RSPB
The
best course I've been on. And I've been on a lot. Andrew
Bidwell, Emap
Really
good - really enjoyed it and definitely learnt new skills/techniques
that I will apply to copywriting. Marina Carbone,
Euromoney
Fantastic
workshop, really liked the fact that there was a lot of interaction
rather than just being taught out of a book. Already feel confident
about any future copywriting. Leanne Chard, Incisive Media
Excellent
course, good content and interactive style. I will take plenty away
from it. Clinton
Geeves, Westminster City Council
Engaging
and interactive. A great day with top tips for improving copywriting. Santa
Marku, BSI
Excellent!
Really enjoyed it! Very incisive! Will definitely buy your book. Shivani Babber, EuroFinance
Conferences
Inspirational.
I would strongly recommend this workshop. Julie
Cunningham, CRU Group
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