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Hi. I'm Andy Maslen, a specialist b2b and direct response copywriter based in the UK. Every month I choose another insider's secret to share with members of The Sunfish Copywriting Library. Members get unlimited access to our web archive and an email update - Maslen on Marketing - with a new article every month. |
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Dear Andy
Thanks for another short, sharp reminder about simple writing tools and approaches that make productive copy.
Unlike many 'gurus' (I imagine you wincing at the term) you don't deliver too much, too often.
The contents list tells me what to expect. I can read the whole thing in a few minutes. There's always something to entertain.
And the technical stuff works. Your piece on Ethos, Pathos and Logos is beautifully explained and so useful.
I've even started anticipating the arrival of your monthly email.
So thanks again. I'm looking forward to your May message. Is it done yet? Sorry – no pressure…
Best wishes
Richard Gregory
richard gregory design company
Wow.
I’m reading your book at the moment, and subscribed to your newsletter this week – I’ve just received the first one.
I subscribe to 5-10 other marketing email newsletters, and to be honest don’t read any of them. I just felt compelled to write to you to say how different, fresh and non-stuffy yours is compared to all the rest.
Really inspiring – thank you.
Dan Harvey
Marketing & Client Relations Director
HarveyLeach
Get your free copywriting articles now - join The Sunfish Copywriting Library
As a member of The Sunfish Copywriting Library, you also get...
| InPublishing magazine articles Articles on copywriting by Andy Maslen for InPublishing magazine. |
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| B2B Marketing magazine articles Articles on copywriting by Andy Maslen for B2B Marketing magazine. |
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| Vintage direct mail Ads and sales letters from the 1950s and earlier. |
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| Pop art copywriting illustrations Three super-cool illustrations by our friend and über-illustrator, Darren Bennett. |
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| The copywriting hall of shame Stuff we like - but for the wrong reasons. |
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| Copywriting podcasts Podcasts of Andy Maslen’s copywriting articles. |


